#034 Shea Island Founders Talk Sales & Logistics of Beauty Products

Podcast: Play in new window | Download (Duration: 1:13:22 — 60.5MB)

Jamie and Rachel, are the dream team and power couple behind Shea Island, a brand that specialises in natural shea butter and African Black Soap.

A post shared by Shea Island (@sheaisland) on May 28, 2017 at 12:30am PDT

An introduction to Jamie & Rachel.
We hear the Shea Island elevator pitch, and learn more about where the idea came from.
How to figure out who has the best strengths in a business partnership.
Why “trial and error” can be a positive learning experience for your business.
Why having a plan can help with your business goals.
How do you deal with negativity and adversity from those closet to you.
How Jamie found the confidence to leave work and dive into the business.
How making cutbacks can help you make the transition into launching a new business.
Why it’s important not to compare yourself to others.
How useful can a show or exhibition be to your business.
How to go about importing goods by air.
We find out why freight forwarders are your best friends during the importing process.
Why it’s important to get an EROI number if you are importing goods.
How you can maximise the benefit of participating in a show or exhibition.
How word of mouth has helped to grow Shea Island.
Why you should not shy away from asking for help.
Rachel & Jamie share where they get their inspiration from.
Why it is important to budget.
Why its important to have structure to your business.
Why you don’t need that much money to launch a business.
How to improve your sales technique

For the next week, say hello and smile at 5 strangers and see what kind of response you get
Read the following books (affiliate links):
- “The Law of Success: From the Master Mind to the Golden Rule” by Napoleon Hil
- “Rich Dad Poor Dad: What the Rich Teach Their Kids About Money – That the Poor and Middle Class Do Not!” by Robert T. Kiyosaki
- “The Richest Man in Babylon” by George S. Clason
- “Hug the Monster: How to Embrace Your Fears and Live Your Dreams” by David Miln Smith, & Sandra Leicester

Tweet #DiversityAllStar to discuss the show on Twitter.