#002: “Quit your job” life lessons with Luti Fagbenle

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In this Podcast we discuss ( SPOILER ALERT )

• [03:00] What it means to Luti to be an entrepreneur
• [07:30] “Oh f*** how we going to do this s*** that we said we are actually going to do!”
• [09:20] We learn more about the Luti Media business model
• [14:30] “Clients aren’t supposed to know, in my belief, what they want necessarily. They should be more focused on what they want to achieve”
• [15:44] We found out how Luti got started in business
• [17:27] “I broke that catch 22 by going to America”
• [18:17] We learn how Luti’s family felt about him dropping out of education
• [19:49] “There was so much more to be learned, working for NIKE and Channel 4, on a real production, than writing a 10,000 word thesis”
• [20:44] “You got to learn your craft, you got to get it to a certain level”
• [21:55] “To be an entrepreneur, you got to make stuff happen”
• [26:30] We find out if it’s a smart idea to dive head first into business
• [28:23] “Quit your job!”
• [29:30] “Do it, do it, Just do it”
• [31:42] What Luti learnt from Larry Bird (via his brother)
• [32:10] “At the point where anyone else would quit, your going to push even further”
• [34:40] We learn how Luti used his background to actually overcome challenges with race
• [43:30] We learn about the power of the black dollar
• [46:00] Doing business in Africa
• [47:20] Luti’s biggest failure
• [51:07] “Until my 10 year old self is happy, I ain’t done”
• [52:10] What Luti learnt from Jamie Foxx
• [56:00] “The only thing that is stopping you …”

You will learn

• When to leave work to pursue your entrepreneurial dreams.
• About the strength of the black community in the USA.
• How a common failure, could become your biggest strength.

Links and resources mentioned

• More from Luti Fagbenle
  • Luti Media
• Recommended reading
  • Drive: the Story of My Life by Larry Bird (affiliate link)
• Recommended videos
  • Shia LaBeouf “Just Do It” Motivational Speech (Original Video)

Kind regards, Lisimba.

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